ZERO is finally tasty
zero sugar · zero sugar content
Zero
 
ZERO fruits jelly

ZERO fruits jelly

ZERO cacao cake

ZERO cacao cake

ZERO chocolate chip cookies

ZERO chocolate chip cookies

ZERO ice chocolate bar

ZERO ice chocolate bar

ZERO ice cola

ZERO ice cola

How can we make healthier and more delicious snacks?
We started with this question.
Now we introduce ZERO,
sugar-free but delicious snack line.

ZERO pleases everyone!

Enjoy the same delicious desserts you love
with ZERO guilt and ZERO pressure.

ZERO sugar & sugar content!

Still made sweet, just without sugar,
by using a low-calorie alternative sweetener.

Eco-friendly package!

Environmentally-conscious packaging
material with green-certified inner package
and an FSC certified paper case.
Zero is LOTTE Wellfood’s new flagship brand spearheading our shift into healthier and tastier snacks.
Zero is zero guilt and zero pressure with zero sugar.
Not only is Zero better for you but the environmentally conscious packaging is aligned with our sustainability business practices.
How can it be sweet without sugar?

ZERO creates a natural sweetness without sugar by a using low-calorie alternative sweetener.

  • How does maltitol create sweet flavor?
  • Maltitol is a sugar alcohol made by
    combining alcohol with oligosaccharides.
    It is one of the most commonly used
    sugar alternative sweetener.
    Sugar content of maltitol is 60-70% of sugar
    and it has the most natural sweetness among
    alternative sweeteners, which makes it
    perfect for sweets, bread, and chocolate.
  • Is maltitol better than sugar?
  • Maltitol has GI(Glycemic Index) of 36,
    which is 57% of sugar.
    This means that increasing rate of blood sugar
    when consuming maltitol is about
    half than consuming sugar.
    This GI is lower than tofu(42), brown rice(56),
    and banana(55), and it can have positive
    effects on health when proper amount is consumed.
    Calorie content of maltitol is 2.1kcal per gram,
    which is only a half of sugar(4kcal).
    It’s highly preferred low calorie alternatives
    among other sugar alternatives,
    because of lower body absorption than sugar,
    and it doesn’t cause cavity.
  • However, please be considerate that
    excessive intake may cause diarrhea depending on the individual.